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Finding Members for Your Membership Site
After you have your membership site set up, it is time to find members! This has a lot to do with driving traffic to the site and having a good sales letter that converts them into buyers.
The places you can use to attract members differ depending on which niche you have selected. In the Internet marketing niche, you can use forums such as the Warrior Forum, Digital Point, and some paid forums. These are the best places to look for members and advertise what you have to offer. Forums in other niches are a little more sensitive to advertising, so you'll need to check with the individual rules and regulations of each forum you're interested in.
In addition to using sig links and creating special offers, you can broker JV deals with the forum owner, or purchase banner ads. The point is that forums are a hotspot because this is where members in your niche hang out.
Another thing you can do is advertise with a pay per click engine like Google's Adwords. You will be able to target your chosen keywords. Remember to focus on very specific keywords so you get the most targeted prospects possible. Pay Per Click is a good option because you can pretty much get feedback right away to see if your sales letter is good enough to convert.
Search engine optimization is also something you want to focus on. Sales pages can rank for certain terms, but more often content-based pages do a lot better for your desired search terms. For that reason, you should write articles that relate to the niche your membership site focuses on. Have these articles link back to your sales page, because they will be search engine bait and can help you get more members.
You can also take advantage of other sites out there. Article marketing works really well and you can get both the benefits of those who browse the article directories, and those times where your article itself ranks highly in the search engines for your desired search terms.
Free to use website builders are another great option to drive traffic. hub pages.com, blogger.com, and Wordpress.com are the best out there. You can quickly and easily create pages that will direct potential members to your sales page. You'll also have the benefit of getting back links to your website from these sites, and they may rank highly on their own as well.
Basically, you need to focus time and attention on driving traffic to your sales page. That means having a great quality sales pitch that really converts well. If you do this, you'll have the members you need to develop a great monthly income!
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